73% of marketers believe a Customer Data Platform will be critical to their Customer Experience efforts
According to 53% of marketing executives, their CDPs can be helpful to engage and understand existing customers’ needs to increase the probability of clients turn to repeat and loyal customers
44% of organizations found CDP helping in driving customer loyalty
90% of customers are willing to share behavioral data if they can get additional benefits to make the shopping cycle cheaper or easier
In the last years, the overall volume of events that customers have tracked through Customer Data Platform increased by 60%
Just over 50% of consumers buy something after receiving a marketing email at least once a month.
After implementing personalization, 93% of companies see a rise in conversion rates.
Implementing a wishlist in an online store increases sales by 19.3% on average
Proper data analysis supported by data visualization can lead to a 60% increase in the user base within six months.
42% of users save items in cart and 31% use a wishlist to purchase later.
80% of frequent shoppers only buy from brands that personalize their experience. —