Website Personalization
Make your website visitors feel at home with real-time personalization lowering the bounce rate. Replace general offers with ones tailored ideally for them.
Key Features
Use the data about your visitors' preferences and profiles to help them find what they came for. Adjust your website to each individual contact in real-time.
Fully personalize your website graphics and message to visitor profile and segments
Measure results with advanced analytics
Display livechat, popups and forms to the right person, at the right time
Dynamically adjust discounts and pricing to address customer value
Create personalized forms and landing pages without IT using drag&drop wizards
Show personalized banners instead of general offer
Use A/B/X tests to optimize your campaigns
Use intelligent product recommendations to target visitors with 1-to-1 offers
Personalized Website Content
With SALESmanago Marketing Automation system you can turn your website into a channel of communication between you and visitors to your web page, which may now automatically respond to their needs. It is possible to dynamically personalize the content displayed on the web page depending on which user currently visits it. Matching the page content with the user is possible for both anonymous as well as identified users.
Available features
-
text and graphical banners
-
materials download forms
-
product banners (ecommerce recommendations)
-
landing page / target web page generator
-
contact forms
-
dynamic personalized script generator
-
coupon download forms
-
dynamic banners on your website run by automation rules
-
free modification of your web page for better match with the visitor’s profile
Effects of use
More about Website Personalization
Real-time content personalization
The module enabling tracking visits to your website in real-time delivers information on current behavior of users who are visiting your web page.
Read moreResponsive content wizards
SALESmanago Marketing Automation provides the customers with responsive content wizards that allow preparing e-mails, contact forms and landing pages.
Read moreA/B/X Testing Engine
With SALESmanago Marketing Automation software you can prepare and run A/B/X testing of your dynamic content.
Read moreEbook
Discover Marketing Automation secrets with our ebooks.
