Welcome to SALESmanago Content Hub - your one-stop shop for all things digital marketing
Latest Posts:
April 23, 2025
Contextual Personalisation – The Foundation of Modern Customer Experience
For years, I've observed how personalisation has revolutionised eCommerce, influencing the way brands build relationships with customers. Delivering content and offers that cater to the individual needs of users has become crucial. However, the real game-changer in this field is contextual personalisation – an approach that gives Customer Experience an e...
April 23, 2025
#Growth Hack Series: 5 Must-Try Tips to Ignite Your Website Visitor Engagement
Your website is often the first point of contact with potential customers. Are you making the most of it? It's not just about looking good; it's about creating an experience that captivates visitors and encourages them to connect with your brand. Let's dive into some actionable tips to boost engagement and turn those casual browsers into loyal ...
April 22, 2025
It Walked So It Could Run: AI Key to Traffic, Social Commerce Scales, Giants Fall - 18% drop in stock values
Trends speed up, as we closed the first quarter, we saw shifts in the digital marketing landscape. With the rise of generative AI, the explosive growth of social commerce, and the looming struggles facing global e-commerce giants, it’s clear: the rules of engagement are changing again and faster than ever. This month, we explore three pivotal trends that are reshapin...
Latest Growth Hacks:
April 23, 2025
#Growth Hack Series: 5 Must-Try Tips to Ignite Your Website Visitor Engagement
Your website is often the first point of contact with potential customers. Are you making the most of it? It's not just about looking good; it's about creating an experience that captivates visitors and encourages them to connect with your brand. Let's dive into some actionable tips to boost engagement and turn those casual browsers into loyal ...
April 07, 2025
#Growth Hack Series: Master Acquisition with Web Engagement Studio
Your website is leaking opportunities. Every. Single. Day.You're driving traffic. You're investing in campaigns. But most of your visitors exit without leaving anything behind—no d...
March 27, 2025
Spring Cleaning: Why Data Hygiene Is Essential for eCommerce Success in 2025
Spring is here, and it’s time for eCommerce businesses to refresh and declutter—not just their offices, but also their data strategies. In this article, we’ll explore the critical importance of data hygiene and how Customer Data Platforms (CDPs) play a key role in cleaning up and op...
From our Leaders:
April 23, 2025
Contextual Personalisation – The Foundation of Modern Customer Experience
For years, I've observed how personalisation has revolutionised eCommerce, influencing the way brands build relationships with customers. Delivering content and offers that cater to the individual needs of users has become crucial. However, the real game-changer in this field is contextual personalisation – an approach that gives Customer Experience an e...
April 04, 2025
From B2B to BwB: Why the Future Belongs to Brands That Build With, Not For, Their Customers
There’s a growing shift happening in how we sell, how we partner, and ultimately, how we grow. And it starts with a simple truth hiding in plain sight: People don’t want to be sold to—they want to build something with you.The classic B2B dynamic—where vendors pitch, buyers listen, and decisions are made in isolation—is breaking down. What’s emerging in its pla...
March 19, 2025
Why We're All In on Growth Framework: A Reality Check for eCommerce Success in 2025
You have 14 marketing tools, 5 dashboards, and endless "strategic priorities" for this year. Yet something's still missing. That nagging feeling that despite all the tech, your eCommerce growth isn't matching your ambition. We get it. We've noticed that businesses aren't just looking for tools anymore—they...
