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2018 European Digital Marketing Survey

2018 European Digital Marketing Survey

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60% of marketers wouldn’t go for marketing when choosing a new job.
This is one of many surprising conclusions drawn from the 2018 European Digital Marketing Survey conducted by SALESmanago. The aim of the survey was to analyze the state of digital marketing. More than 300 participants agreed to help us with that!

Our respondents answered many questions that concerned:

  • acquiring valuable leads
  • the biggest marketing disappointment of 2017
  • the most frequently used marketing tools
  • challenges and goals for the coming year
  • investments and trends
300 employees support 3000+ midsize and enterprise customers worldwide
For those who use Marketo, Hubspot or Pardot, SALESmanago is powerful, feature rich inbound marketing automation platform, very affordable with excellent support.
Coy Gupta Head of Search
SALESmanago account management is extremely efficient and well organized. We are happy customers with both our account and the solution.
Adelina Toma Online Manager
CE Cosmetics
Support is really great in problem solving. SALESmanago is up-to-date in innovations and is capable to adjust for unique needs also.
András Szegedin Digital Interaction
Management Group Head
Thanks to CRM we gained deeper insight into customer behavior and we understood their needs. SALESmanago contributes to boost in our sales in online shopping.
Karol Bzymek Head of Digital & IT CEE
Marketing Automation solutions provided by SALESmanago is time-saving. Personalisation of offers gives a customer an impression that the offer is specially chosen for him by a specialist.
Michał Jaworski E-Commerce Manager
Thanks to the SALESmanago system I have managed to implement solutions that help me come closer to my customers in real real-time and thus generating more sales.
Philip Nordfeldt CEO